Author Archives: admin
Widgets
Widgets Widgets are like a bookshelf, and you can choose to put any book(s) you like in it. Here’s how to edit and use SwiftCMS’s / WordPress’s widget system. This page coming soon. Need it? Request it – we’ll wrap it up.
How to Add Video to WordPress
How to Add Video to WordPress + SwiftCMS This screencast covers how to add video from the simplest to more customizable / powerful methods, all of which are fairly simple. The methods are: Simple direct addition of a youtube link. Super simple. Not very customizable but fast and easy. Widgets (for sidebar, footer). Also very, very simple, fast, and a bit more customizable. In-Content Widgets + VTubeTools.com Snippets Plugin + VTubeTools.com Lightwindow Plugin. More customizable but takes a few steps and some attention. Note: In all cases we upload to youtube and embed from there. The upsides to this: (1.) It’s a “streaming server” vs. “progressive download” – meaning it optimizes to suit your bandwidth (2.) It plays on everything, regardless of flash installation, including iPhones and iPads. (3.) YouTube is the #2 Search Engine in the world, ahead of Yahoo and Bing, and thus having keyword-optimized videos on youtube is a traffic method in itself (4.) It is the simplest … Continue reading
Podcasting
How to Podcast Want the Quick Version? Follow this Step-by-Step Path and you can be done in minutes: Enable the plugin “Podcasting Plugin by TSG” AND the plugin “complete RSS”. The complete RSS fixes some little problems with WordPress’ RSS formatting, FYI. Be sure your “permalinks” are set to /%postname% . This will make your URLs shorter and simpler. Go to Settings >> Permalinks, click “custom”, and remove any extra defaults. Note: If one of our Swift consultants built your site, this is probably already done for you, but ensure it’s set to custom and /%postname%. This makes your URLs like YourSite.com/page-name instead of YourSite.com/post=123. Go to Settings >> Podcasting and just fill things out as best you can. Don’t overthink it, you won’t really break anything, it’s just labels for the most part here. Important! You MUST have a Post-Category called “podcast”. Just that. No more, no less, all lower case. Go to Posts >> Categories and add it. … Continue reading
Designer Needed
We’re looking for what might be a needle in a haystack, but let’s see – perhaps you’re just what we need. Essentially we need a staff designer to replace me so I can focus on marketing and sales. Needed: First priority is a good designer with a good general aesthetic sense. You must be able to design websites, landing pages, banner ads. you know photoshop very well, can pick out good stock photos as needed, have designed logos, maybe (optional) know video editing – in general, have good art sense and are capable of top-tier advertising creative work. Individual person. No companies. Non-negotiable. Companies will be ignored. Decent spoken english. Doesn’t need to be flawless just decent enough for skype or google chat voice conversations. You know some CSS. You probably don’t like it, but can do basic things like make a header taller, shorter, change the margins on some things, etc… we don’t need fancy, but you must know … Continue reading
877-277-0117
877-277-0117 is the # for UnitedCreditKit.com, product-based debt reduction system that’s FTC compliant, worth a look for DS pro’s.
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Feast or Famine: A Solution
Feast or Famine: A Solution. By connecting marketing budgets (time/$) to pipeline dips, you can add consistency to income. Here are a few tricks to make it work. Continue reading
Timelines
Timelines in Web Development can be tricky, and so we are testing a new system that puts you, the client, in control. Timelines on Swift Web Designer / Swift Marketing projects can look complex – but it’s designed to empower you, the client, to take control over delivery dates & budgets. Also, note fast, quick, easy projects i.e. < 4 hours have little risk of delays, while large complex projects have more moving parts, more chances of interruption, more communication required and thus are exposed to greater risk of delays. We are scientific about managing the time required for a project and aim to put you in control. First, projects get delayed for 3 possible reasons, generally speaking: Queue. At any given moment we have multiple projects in process, and so getting to top priority takes a bit of time. We’ll do our best to communicate where you are in the queue. We are experimenting with 3 time “modes”, each … Continue reading
Phone Editing
How to edit your website from your smartphone. Install free apps, then connect it, and you’re set up – you can post anywhere. Continue reading
e-Commerce
e-Commerce Setup Start with Paypal. Trust us, it’s hands down the easiest to deploy, the credit card rates are great (about 2.25% + $.25 I think, as of last checking), and once you have a lot of money flowing through your website you can easily swap it out later if you’re really concerned about saving .075% or a few cents per transaction. That’s legit, but the difficulty of integrating other gateways will far exceed the cost of implementation for any new business. So keep it simple – for now. Steps to deploy and integrate: Make a decision on what email you want to use as your paypal email. Tip: You can have up to 4 emails on one account. Generally I recommend something like “accounting@yourdomain.com” or “paypal@yourdomain.com”. Create the box if you are using something new, by going to Google.com/a/YOURDOMAIN.COM (google apps login). Click on “Accounts and Users” at the top in the blue bar, create a user, OR just … Continue reading
Welcome
Welcome Overview: Start Here Optional Common Question / Setup Issues Training (Most with Videos): Replacing Images How to Add Video Add / Remove / Edit Pages & Posts Setting up Email (and Calendar, Documents, Google Apps) Free Apps for your iPhone, Android Phone, or Blackberry Revising the Navigation Menu(s) See who’s using your website (Add Analytics) e-Commerce Forms Multiple Languages Widgets Social Media Setup & Integration (Facebook, Twitter + Others) Blog / Blogging: What you really need to know Dynamic Posts System – i.e. FAQ (Frequently Asked Questions) system, Staff, Jobs, Press & PR Most Recent Help Additions: [content-widget:3] For everything else, please use the support system. As always, contact us through /support (top) if you have further questions and we’ll update the support system to help you reach your goals. Don’t let the complexity and noise drown out the simple truth of marketing and growing your business online. It is not complex, strategically speaking. It gets very complex, tactically speaking, … Continue reading
